One of the things that stuck with me was reading about the fact that too much analysis and planning can make us lose business opportunities. Some of the most successful companies were created without much reflection or checklists. Even though it is important to weight the market to decide if an idea have high potential or not, entrepreneurs should avoid investing lots of their time doing research because, by the moment they finish it, the business opportunity may not exist. Moreover, when we want to launch a venture, we cannot expect to answer all of the questions before acting. Instead, we use judgment, reflection, strategy, and the ability to quickly change the course if our initial idea does not work as expected. For instance, if we do not get good results, we do not receive orders, or a product does not work as we thought it would do. Listening to our potential customers is paramount to refine our idea and to adapt it to satisfy their needs. Besides, we can receive rapport and support from them and broaden our knowledge of our target market at the same time.
Sister Patricia Holland taught us: “You have so much personal potential, and this is the greatest place in the entire world to develop it. This is the time and this is the place!” These were inspiring words to me at this moment since I am trying to discover my potential, my calling, my mission in life. I know about my talents, my gifts, and things I enjoy doing. However, I cannot link them to an entrepreneurial activity. I do not realize how to connect my strengths and the stuff I can do better than other to a venture who can rewarding me for doing what I love. I am researching the job market to get some ideas to guide me in my searching for my dreamed job or business. And as she pointed, BYU-Idaho is the best place to study and to acquire the knowledge we need to be well prepared for nowadays market employment. In the chapter 5 form the book “A Field Guide for the Hero’s Journey” (Sandefer, et al. 2012) we learned that in our journey towards becoming a...
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